MICRO-MARKETING TO YOUR NEXT, MORE LUCRATIVE JOB
There are real job postings and there are “Entertainment” job postings. Most job postings are for entertainment. The candidate has already been selected and they are just satisfying company policy or EEO regulations. This makes the resume submission and interview process an opportunity to position yourself for the next opening in that organization or the next opening in an organization known by the individuals who interview you.
There are interviews and there are Qualification Presentations (QPs). When, as an applicant, you conduct a qualification presentation, instead of allowing yourself to be interrogated, there is no “NO!”. More often than not you will acquire the position.
The only difference between an interview and a sales presentation is the items being sold. In a interview, or qualification presentation, you are one of the items being sold. The company, it’s management, it’s products and services and it’s reputation in the industry are being sold to you.
There are three objectives when Micro-Marketing to job opportunities and conducting Qualification Presentations:
- An Offer of Employment
- Information (That can be used in subsequent QPs)
- Relationships (Always end with a new friend or friends)
There is no such thing as “Job Security”. However, there is “Industry Security”. Let us show you how to achieve “Industry Security”.
Micro-Marketing is simple; The better the media impact, the better your prospect will react. The Cannon eInstitute eCollege of Employment Acquisition trains, tests, monitors, mentors, motivates, and innovates in the development of your Job Acquisition Micro-Marketing Campaigns. The Cannon eInstitute eCollege of Employment Acquisition will provide you weekly coaching, counseling, consulting, mentoring, monitoring, motivation, opportunity database configuration, resume and cover letter composition, mind share maintenance media composition, telephone call scripting, white paper composition and publishing, and employment acquisition life cycle tracking that leads to more QP opportunities.
Selling is very simple; When Perceived Value is High – People Buy (You Get Job Offers) and Prospects buy From People They Like. The Cannon eInstitute eCollege of Employment Acquisition trains, tests, monitors, mentors, motivates, and innovates while helping you compose your Qualification Presentation launch scripts, value demonstration scripts and summary scripts. The Cannon eInstitute eCollege of Employment Acquisition will provide you weekly coaching, counseling, consulting, mentoring, monitoring and motivation during qualification presentation practice sessions, objection/barrier and obstacle handling practice sessions and post QP telephone call practice. CeI will also provide post QP letter/email composition support and Continuous “Positioning” Campaign support.
The eCollege of Employment Acquisition teaches and demonstrates Micro-Marketing and Advanced Sales for the purpose of acquiring lucrative employment.
You will learn how to search out, document and target market employment opportunities before the opportunities are posted; often, before there is even a perceived need.
You will learn how to acquire more than employment offers with every Qualification Presentation.
LET”S GET YOU BETTER ORGANIZED, BETTER PREPARED AND MORE EMPLOYMENT OPPORTUNITIES!
To schedule a meeting with an eCollege of Employment Acquisition Counselor, call 714 742-4900.